Adam Frater is an international fitness celebrity and serial entrepreneur.

He started his career in digital marketing before launching his first million dollar media company. Then leveraging his quick success, Adam co-found the Fit app, which would go on to become an 8-figure technology and hardware company before his exit in 2022. Currently Adam owns and operates a successful fitness business, a marketing agency, and a rapidly growing merchant services ISO.

During all of these accomplishments, Adam was also busy growing his name in the fitness industry. He has millions of followers across various social media platforms. He is most known for his gravity defying skills such as handstand pushups, backflip burpees, human flags, and more. He believes, “your body is the vessel in which you get to experience the ride of life. If you want to optimize your life, first optimize your vessel”